Press
Catalogue Refresh
Catalogue Refresh is used when a product range changes and the old shelf-edge strips, window vinyl, and brand marks must be replaced as one set. For South African retail sites, that usually means checking current artwork against what is still fitted in each branch before any new print is packed.
How Catalogue Refresh updates trade vinyl and shopfront pack lines
Catalogue Refresh covers retail updates where product marks, price strips, and branded graphics need to change together. It helps South African shops keep current ranges visible without mixing old and new material on the floor.
Send branch photos, current sizes, and the exact pieces that need swapping out. Durban coast sites, Highveld sun, dusty storerooms, and generator use can all affect material choice, fit dates, and how packs are labelled for each store.
Site photos taken before print help us spot old fixing holes, faded strips, and marks that still appear in branch shots. A small reference sheet goes out with the refresh pack so installers and store staff can match positions, sizes, and replacements without guessing from memory.
Range-change pack contents
Catalogue Refresh usually groups price strips, product identifiers, window pieces, and any fascia updates tied to the same promotion or range reset. The point is to keep one branch from showing mixed branding where old stock graphics remain beside the new line.
Mark which graphics are obsolete, which sizes must stay unchanged, and which items need reprint because of scuffs, tears, or sun fade.
- Branch photos matched to each update set
- Old marks flagged for removal or reprint
Store conditions that affect refreshes
Older shopfronts often carry layers from previous campaigns, so dimensions on file may not match what is on site now. A branch in a mall passage, a high-street frontage, and a compact neighbourhood shop can each need different panel breaks, packing notes, and fitting instructions.
Cape Town moisture, Durban salt air, and inland heat all influence adhesive performance and print life. Dust on stockroom counters, uneven painted surfaces, and limited install access during trading hours should be noted when the refresh covers more than simple strip replacement.
Operated by Astros Marketing (Pty) Ltd from 2 Makro Place, Sunnyrock 1401.
Refresh details to send first
Send Catalogue Refresh with product photos, branch requirements, artwork changes and any marks that are outdated or damaged. Name the email clearly.
If one range is changing while another remains in place, state that clearly so the pack separates replacement pieces from graphics that must stay up.